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The full Chick-fil-A chapter: the story behind “my pleasure”, the evidence, and how to bring it home to your clinic.

Interactive Web Book Chapter
“My Pleasure” Is a Promise. Build What Keeps It.
The restaurant story, the evidence on flip cards, two scroll-comic clinic examples, and one thing to try today.
Open the web book chapterPut it to work
Play this lesson in the Exceptional Practice life simulation
Work the counter at a busy chicken restaurant, where a warm reply has to be backed up.
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